Events
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Welcome Social
M Social Hotel Paris 12 Bd Haussmann, 75009 Paris, France -
Buses Leave for Gym Visit
M Social Hotel Paris 12 Bd Haussmann, 75009 Paris, France -
Gym Visit
Gold's Gym Val d'Europe 14 Cr du Danube, 77700 Serris, France -
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Optional: Free Time at Luxury Outlet Mall
La Vallee Village 3 Cr de la Garonne, 77700 Serris, France -
Welcome Reception
M Social Hotel Paris 12 Bd Haussmann, 75009 Paris, France -
Early Morning Workout: Paris 5k with Sights
M Social Hotel Paris 12 Bd Haussmann, 75009 Paris, France -
Opening Session – Vision & Growth
Salon des Miroirswith the Gold's Gym Executive Team
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Inside the Brand: Marketing, Media & Momentum
Salon des MiroirsCatch the latest in marketing, PR, and campaigns, featuring highlights from the Arnold Classic and our 60th anniversary recap. Explore top social media trends, inspiring franchise success stories, and cutting-edge AI best practices for videography and photography. Finish with an exciting look at retail and licensing, including bold collaborations, new design launches, and our game-changing […]
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Celebrity Guest: Jay Cutler
Salon des MiroirsJoin four-time Mr. Olympia Jay Cutler as he shares personal stories from his early days and memorable Gold’s Gym experiences. Jay will explore his journey in bodybuilding, the mindset that drove his success, and his transition into entrepreneurship. He’ll also discuss how he stays relevant with younger audiences through partnerships like YoungLA.
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Closing & Questions
Salon des Miroirs -
Lunch
M Social Hotel Paris 12 Bd Haussmann, 75009 Paris, France -
Official Conference Activity
M Social Hotel Paris 12 Bd Haussmann, 75009 Paris, France -
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Gold’s Gym Franchise Anniversaries
Salon des MiroirsJoin us as we recognize the incredible milestones of our Gold’s Gym community.
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Strong Teams Build Strong Revenue
Salon des MiroirsGreat teams drive great gym performance. Discover key global staffing trends and resources in development to help franchisees address common challenges. We will also debut the relaunch of Gold’s Gym Academy, designed to ensure every team member across our brand feels they are part of something iconic while raising the standard for service through our core […]
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HYROX x Gold’s Gym: Turning Partnership Into Performance
Salon des MiroirsHYROX is more than an event, it is a training ecosystem that gyms can use to engage members and attract a new audience of performance driven athletes. In this session we will share key updates to the partnership and highlight how franchisees are bringing HYROX to life through classes, simulation races, specialty clinics, and creative use of […]
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Keynote: Emma Thornton
Salon des MiroirsEmma Thornton is a dynamic leader with a career spanning global roles at Nike, Chanel, and Microsoft, where she led transformative initiatives across strategy, influencer marketing, and Olympic campaigns. At Nike, she served as Global Head of Strategy, Chief of Staff, and Influencer Marketing & Athlete Lead, helping drive major brand and cultural milestones, including […]
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Lunch
M Social Hotel Paris 12 Bd Haussmann, 75009 Paris, France -
Owner’s Session
M Social Hotel Paris 12 Bd Haussmann, 75009 Paris, France -
Awards Dinner & Ceremony
Salon des Miroirs -
After Party
Club Raspoutine 58 Rue de Bassano, 75008 Paris, France